LUXURY, RESEARCH AND TRADITION. THE EXCELLENCE OF INTERNATIONAL ARTISTIC PERFUMERY
Among the confirmations at the show, the now consolidated presences, the new entries and returns, a unique selection of international maisons and olfactory creations created by prestigious noses of artistic perfumery.
19-69 – Swedish artist, photographer and product designer, Johan Bergelin has the motto “bottle the counterculture”. 1969 represents an era of freedom, tolerance and counterculture, as well as being the year of his birth. Bergelin refuses to distinguish between men's and women's fragrances, his perfumes are for every gender. Artistic perfumery creations readable at different levels that lead to a passionate green statement.
Acqua Delle Langhe – Acqua delle Langhe was born from the suggestions of an extraordinary land, exporter of unmistakable wine excellences. Fragrant vineyards and saline soils of Piedmont inspire Alberto Avetta in all product lines and from the first fragrances: Cannubi, Arborina and Villero. An indispensable ingredient is the sea, which releases precious minerals and trace elements.
Astier De Villatte – Successor of the Parisian master manufacturers of the eighteenth century, Astier de Villatte is committed with his large artistic perfumery studio to keeping the tradition of Parisian artisan ceramics alive. Sublime pleasures, elixirs of life, bewitched perfumes, new colognes, conceived by renowned perfumers such as Françoise Caron and Christophe Raynaud, follow, to the letter, the standards of Aqua Admirabilis, a perfume created in the Middle Ages.
Atelier Oblique – Poetry meets Bauhaus. Atelier Oblique was born in Berlin from the creativity of Mario Lombardo. The silent language of artistic perfumery, its strength, opens windows onto the past and moments of the present. April Skies is a genderless floral and musky fragrance that evokes spring hope. With top notes such as lemon, green leaves, carrot seeds and pear.
Attar Al Has – The mantra of the maison is that artistic perfumery must reflect who we are above all else, from our lifestyle to our stories. With the ability to surprise, a line is born based on harmonious blends inspired by the invisible and sensual bond between two cultures. The choice of raw materials is of primary importance, alongside the freedom to choose according to instinct.
BDK Parfums – BDK was created by David Benedek, one of the youngest designers in the global perfumery industry. The Maison finds its roots in the Palais Royal neighborhood in Paris and offers original, quality fragrances, inspired by stories of emotions and sensations, conveyed by words and letters.
Bel Rebel – Taking something beautiful and subverting it, through twists. Fragrances and stereotypes of artistic perfumery imbued with unique narratives, capable of challenging conventions. Bel Rebel is made in-house in London, with innovative packaging. It is the special Mushroom Packaging, grown in the Netherlands. Made from agricultural waste and mycelium, it is completely sustainable. A cruelty-free and vegan line, produced in small batches.
Ciro – Columbine pays homage to this female figure. The citrus freshness of citrus fruits opens up to contrasts of pink pepper. Silky irises and peach-like osmanthus flowers, suede combined with vanilla and the softness of musk. Neroli nectar is sweet like honey, notes of bourbon tobacco, vetiver and benzoin resin complete the composition. Danhera Italy – With Home Cosmetic, Danhera offers beauty products for the care of surfaces and fine yarns. A heart of plant components embellished with nature's essences, for new generation formulations. Alongside, the Body Purity beauty rituals and the refined Efesto Jewels collection, where perfumery art meets goldsmith art.
Edward Bess – After his beginnings as a model, at just 20 years old Edward Bess created his first line of lipsticks, “The lip wardrobe”. Edward then expanded the collection by introducing shades for eyes and face and a skincare and haircare line. “Less is more” is the brand's motto, today appreciated and followed by a long list of celebrities.
Elementals – Feng Shui consultant, Deana Wyland-Fries aims to align the function of plants in nature with the principles of classical perfumery. The result is an innovative collection. Deana uses the best raw materials and essential oils, macerated in certified organic alcohol, to exploit the purity of the five elements. The new fragrant proposal is called Tong Ren.
Fabrizio Tagliacarne Perfumes – Zoe is an oriental-garage fragrance, with persistent notes of Oud. His passion for Harley Davidson led him to create Icio, a fragrance dedicated to motorbikes. A desire to travel in freedom that is expressed through the liveliness of nutmeg and precious saffron. Bergamot creates a sensation of indissoluble bond and leads to immediately evident Oud notes.
Fragonard – The famous maison founded in Grasse way back in 1926 celebrates, among its latest creations, the passion flower, a generous and tropical plant from the New World. In Fleur de la Passion, like a sun, the flower reveals a corolla of open-heart petals, two-tone threads dyed purple and a triumph of golden pistils. Francesca Bianchi – Research, quality raw materials and passion for contrasts. It is the figure of Francesca Bianchi, who in her Amsterdam laboratory designs a sharp and cultured collection of fragrances. Among the creations, Tyger Tyger sparklingly evokes a dramatic contrast. In a post-apocalyptic world, a survivor wears a sparkling dress. A dedication to the contrast between Beauty and Terror expressed by William Blake.
Gabriella Chieffo – Collection '22 talks about resilience, about the courage to let pain pass through you, and then be able to overcome everyday life. The new fragrance is Menamò, which can be translated with the expression “let go”. Narration of a complex relationship between mother and daughter.
HöbePergh – Fresh and heady fragrances for tested products. The Italian natural cosmetics company with roots in the Asiago Plateau will be at Pitti Fragranze with two cutting-edge sensorial lines. Here are the new shower gels and surprising facial serums, presented in preview. Alongside the iconic Glowing mask, created to illuminate the skin, three different serums and an emulsion, clinically tested and patent-certified.
INSÌUM – In the collection dedicated to color, skincare treatments meet high-tech encapsulated pigments that give the skin color and luminosity. The perfecting cream is a complexion enhancer that combines anti-aging properties, illuminating effect and SPF15 protection. The pigments transform on contact with the skin, adapting to any complexion, for a natural and beautiful result.
L'Orchestre Parfum – A multisensory revolution according to the most authentic French style. Perfumes created in Paris and essences Made in Grasse, but 100% Vegan. Thus the new fragrance, Flamenco Neroli, evokes a nocturnal walk in the gardens of the Alcazar, guided by the notes of a flamenco guitar. A vibrant, citrusy and woody Neroli.
Linari Fine Fragrances – Shades of Leather pushes the boundaries in contrasts. Cardamom blends with saffron. Arabian jasmine flowers meet leather in a perfect symbiosis. Cedarwood provides clarity, ambergris and patchouli provide warming depth, complemented by subtle animalic accords. Masculine and bold, it is a fragrance for pioneers.
Lucien Ferrero Maître Parfumeur – After a life dedicated to the art of artistic perfumery, master perfumer Lucien Ferrero launches his own brand. Born in Grasse, in the French Provence, he developed his creative work in Paris before joining Expressions Parfumées. Passionate about natural perfumes, his creations are often inspired by Provence, a source of emotions and olfactory memories.
Miller Harris – Brand born in 2000, it is the expression of the irreverent style of modern London. The olfactory signature is characterized by love for natural raw materials and innovation. A union between English tradition and French savoir-faire that continually discovers new fields of inspiration. The Forage collection is an urban vision of the olfactory solicitations of the British capital.
Mutis Perfumes de la Nueva Granada – An olfactory transposition of the sunsets of Cartagena, the colonial jewel city known for its colors and the baroque of its buildings, celebrated by Gabriel Garcia Marquez. Agua De Indias is a balsamic, aromatic and intense fragrance, which recalls the scent of the sea wind, between the salt of the waves and the scent of flowers in the old city. Olivier Durbano – In his gems Olivier Durbano is used to finding stories – it is no coincidence that he calls his creations “Stone Poems”. In 2005 he decided to add something new to his work as a jeweler: a collection of fragrances, Bijoux de Pierres Poèmes. According to Durbano, each of the fragrances connects the wearer and those who admire the scent with a precious stone.
Omnia Profumi – The founder, Fabrizio Tagliacarne, is also the composer of all the Omnia Profumi fragrances. At this edition of Pitti Fragranze, the famous nose offers a new creation from the Metals Collection. Copper was born alongside Bronze, Iron, Gold and Platinum. A gourmand fragrance where the note of salted caramel prevails. Sweet and intriguing, at the same time unusual and versatile.
Optico – Sophisticated and classic, bold and contemporary. Born from the passion of father and son, Renato and Simone Bongiorno, Optico combines craftsmanship and experimentation in fragrances of the highest quality. Each collection is inspired by a different artistic movement, chosen to represent the singularity of the essences. New at Pitti Fragranze will be BBG, the fragrance that smells of Bubble Gum.
Weiner Blut – Olfactory creations based on original formulas from late nineteenth-century Vienna. The term Wiener Blut (Viennese Blood) was coined in 1873, to indicate the trait of a certain Viennese society of the time, made of hedonism. Created by Valerie Garnuch, Salt Marino is an aromatic fragrance that takes you back to the bora on the sea, when a mist envelops the coast of ancient Imperial Austria. SPRING A journey through fragrant creations developed by young talents and independent houses.
Alguien – The priority is to create freely, taking the time to present pieces that we like. This is how small limited edition collections are born, such as the fifth collection of fragrances, combined with a capsule of shirts. A continuation of the Private Collection, to translate works of art that we admire through a garment or object.
Botanicae Expressions – Unisex, sustainable, cruelty free and vegan. Products intended as engines of change, for a positive impact on society. From reusing sustainable, recycled and dual-use packaging, to traceable ingredients. From these values was born a maison that looks to traditions and colors captured during travels: with destinations such as the Emirates, Iran, Saudi Arabia, Oman, Libya, India and Pakistan. Carola fra i Trulli – Home fragrances created by Carola Altamura – a Milanese architect based in Florence – are a personal homage to the Itria Valley, a magical county of trulli with native flora. The Apulian roots mix with happy summer memories spent with the beloved grandmother, playing at creating perfumes in the garden, picking white flowers from a jasmine and trying to capture their scent.
Ciatu – Ciatu is synonymous with Sicily, a unique cultural heritage. A line of cosmetic products that evoke the scents, passions and mysteries of Sicily. All made by hand with natural, organic and native raw materials: olive oil, wildflower honey, natural essences such as orange, lemon, almond, orange blossom. Akragas, the novelty, comes from the Valley of the Temples of Agrigento, evocation of sacred atmospheres and ancient rites.
Conte Lumelli – Milan – Collection of candles, Heritage Collection is now also available in diffuser and Room Spray versions. Among the fragrances, created by renowned international noses, Guardami is the "signature" that captures with notes of oud, saffron and chili pepper. CDM fuses Florentine heritage and French savoir-faire, like Caterina De Medici. Dolomiti Onsen catapults a Japanese thermal bath into the Dolomite landscape.
Coreterno – Lifestyle brand based in Rome and New York, comes from families of alchemists, engravers, saints, rebels and poets. Coreterno brings together the symbols of rock'n'roll, pop and underground culture in a contemporary key, together with forgotten engravings and old paintings. Hardkor is the new iconoclastic fragrance, created by Arturetto Landi.
Ema Bart Firenze – Highly concentrated active ingredients combined with fine natural ingredients of organic production, the essence of this new line of cosmeceuticals. Regenerating, hydrating, protective and anti-aging, the line develops innovative formulations that combat external aggressions and physiological aging processes, improve microcirculation and cellular nourishment. For healthy, smooth and luminous skin.
Essensitive – A journey through the myths and symbolic places of Sicily. The debut is the Balarm collection: scented candles and ceramic room diffusers, handmade and distinguished by a shape that recalls the island. Thus begins a journey into the heart of the Mediterranean, punctuated by floral and botanical illustrations, natural shades, geometric profiles. Estoras – Founded by Paul-Anton Esterházy, a tribute to his grandfather, Prince Antal Esterházy. An invitation to the world of the pilot who with Count László Almásy, “The English Patient”, undertook a tour de force in the Sahara. A woody and spicy fragrance, unisex, which strikes with top notes of bergamot, pink pepper and timut on a base of vetiver, patchouli, cedar wood, amber, musk.
FUMparFUM – From Vilnius (Lithuania), the perfumer Aistis Mickevičius – artist, actor and DJ – creates a collection of fragrances based on quality ingredients, in limited editions. A project that combines European tradition and an original approach to modern artistic perfumery. Fragrances characterized by a sophisticated style that blends theatricality, botanical and molecular combinations with a vintage twist. Ortance – Luxury Italian brand of home fragrances, Ortance presents a series of creations with an exclusive character. The naturalness of the elements is the basis of the fragrances, which use only the best raw materials. A work of mastery that combines artisanal skills with a thought aimed at satisfying international tastes. Respecting the environment.
Parfumèide – Sacred is on stage at Pitti Fragranze, inspired by one of the themes of the event: the rose. An intense parfum, built on the notes of juniper, an ancient talisman in Tuscan and European culture, combined with Bulgarian rose and centifolia, in connection and contrast with the sulphurous floral notes of the grapefruit flower absolute.
Permano – Good for the planet, made for all hands. Permano debuts in 2020 with a capsule of scented hand sanitizers and spray moisturizers, with sustainable and plastic-free packaging. The proposal evolves into a complete line of specific hand care products: sustainable, natural, effective.
Petite Amie Skincare – Independent beauty brand, Petite Amie Skincare is based in Taiwan and specializes in face sheet masks. The focus is on a sustainable and responsible approach, for a diverse range of products known for their effectiveness at the service of beautiful and healthy skin. A worry-free skincare routine, developed by a cruelty-free certified brand.
SoraDora – Antoine Soradora was born in 1902 in Loulé, Portugal, where the waves crash on the cliffs. This also inspires him in his garden in France, like the lavender hanging over the paths, the fusion of earth and water, the freshly cut grass. But also the small bars of Aix-en-Provence where he met his wife, founding a prestigious brand that has four generations.
Tobba Parfums – Jasper Li sees perfume as a work of art: it translates the visual into the olfactory with a variety of ingredients to build layers, add depth and evoke memories. Jasper's paintings are often defined by the juxtaposition of the figurative and the abstract. This is what happens in Tobba fragrances and artistic perfumery, where the contrast between natural ingredients and synthetic counterparts opens up subjectivity.
Wesker – Not just pleasant-smelling liquids, but complex souls that guide you on unforgettable journeys. Starting from Eau de Mystique, the creators Mayki Wesker and Kristijan Berta combine craftsmanship and the art of high artistic perfumery, in the form of grandiose handmade bottles. Perfumes that establish a symbiotic relationship with those who wear them.