Biotherm anti-age eye and eyelash contour serum
In 2017, Biotherm reinforces its anti-aging expertise in the treatment of the eye contour with an innovation: A hybrid applicator created for the anti-aging eye contour serum and eyelashes.
A formula that works on the 3 areas of loss of vision: eyelids, bags and expression lines. Like body language, the eye is also the first means of communication capable of transmitting messages beyond words. From the ages of 30 to 60, skin aging around the eye area can impact non-verbal expression. The eyes appear smaller, less bright and less youthful.
Biotherm's cutting-edge anti-age serum applicator dedicated to the eye contour: Discover new serum application gestures: by combining the pearl with the mascara brush, the new hybrid applicator from Biotherm has a lifting, anti-bag effect and smoothing and gives the skin a delicate sensation of freshness while strengthening the eyelashes. Lifting Pearl Applicator: A refreshing pearl helps the formula to spread with the extreme delicacy that application on the eye contour area requires. La Brosse: Inspired by the design of mascara, La Brosse releases the lash-strengthening formula from root to tip to enhance the opening of the gaze. Application Mode: An applicator and a sophisticated gesture to open the gaze. • Glide the pearl around the entire eye contour to refresh and activate the formula. • Move the pearl gently in small touches, starting from the outer edge of the eye. • To strengthen eyelashes, apply the serum from roots to ends.
A fresh and light formulation designed specifically for the eye contour area. It restores vitality to tired eyes with a fresh and regenerating sensation. The consistency of its “sink-into-skin” serum allows for easy make-up application. To open your eyes, every day: the small-format anti-aging serum pack slips perfectly into your bag for a recharge of freshness throughout the day. Concentrated in Alga della GiovinezzaTM, the regenerating ingredient at the heart of the Blue Therapy anti-age line, in association with a marine tensor polymer for a lifting action on the eye contour area and to reduce the signs of ageing.